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I am asked all the time, "how do I market my website and get it found by the Search Engines?" That is a difficult answer to give in less than 5 minutes, but I usually offer to analyze their site to give them some pointers.
don't-break-the-rules.html
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Long before buying a domain or putting pen to paper, you should know your audience. You should know your market. How do you get a grasp on who you are marketing to you ask?
know-your-audience.html
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Many people don't do any research before buying their domain name. They simply come up with a few that work and go to one of the domain name sellers like Network Solutions and purchase a domain.
choose-the-right-domain-name.html
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You may have heard before about blogs. Blogs are basically websites that are like journals in a way. You write on them about subjects that interest you. There are millions and millions of blogs and for the most part, they are useless.
get-the-right-blog.html
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I was asked today whether changing the navigation structure of your website affects the SEO efforts at all. The short answer is "probably not", but there are a few considerations to keep in mind.
does-changing-the-navigation-structure-affect-seo.html
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Since I am asked so often how to get a website to be found on Search Engines, I decided to write a quick and easy recipe. This, by no means, is exhaustive. It serves as a great starting point. As I get time, I will explain the steps better and in more detail.
8-steps-to-writing-effective-web-pages.html
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One often overlooked area of website marketing is checking that the site works, looks and is spelled correctly. This inexpensive program with make life so much easier for you by checking all of the tedious little things like spelling, dead links, spell-checking meta data and finding orphan pages.
check-your-spelling.html
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One of the search engine marketing practices that I am constantly involved in is building links to websites that I market. This means that I contact other webmasters with websites that may have a similar theme to see if they may want to link to my sites.
why-build-incoming-links.html
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The moment I mention having hyphens in a domain name, most people say "no way, customers would never be able to type that in." My response to that is that customers who are going to type your domain in already know who you are
hyphens-in-your-domain-name.html
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A couple of months ago, I bought the domain, put up some optimized content, added a couple of incoming links and not the site is #1 for "Building Waterwalls" on Google. The interesting thing about this site is it gives us some insight into what Google feels is very most important.
google-likes-me.html
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Each and every time I tell people what I do for a living, I hear this question, "how do you get your site to #1 on the search engines?"
how-do-i-get-to-number-one.html
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Figuring out if a domain links to your website is really, really simple and you don't have to do anything complex. There are two simple and free ways in figuring out if a domain links to your website:
who-links-to-me.html
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I don't know about you, but sometimes applying to have your site listed on DMOZ is like spitting into a fan. It takes forever to get anywhere. I applied for my site to be listed about 3 months ago...
finally-listed-in-dmoz.html
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bans-review.html
